THE MASTERCLASSES

I teach the power of communicating to grow your business with these lessons on Instagram. Just click on an image!

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HOW TO MASTER YOUR ZOOM INVESTOR PITCH IN 35 SECONDS

What was once called an elevator pitch is now a high-intensity on-camera sprint for audience attention and investor response. Learn how to captivate them in 35 seconds.
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WHAT IS A BRAND UMBRELLA AND WHY IS IT SO VALUABLE?

A brand umbrella is one of the most valuable things your company will ever acquire. Learn what it is and how you can use it to grow your company at scale.
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HOW TO START AND GROW WITH ONE SMALL IDEA.

It seems counterintuitive, but starting with a very small idea can be the most powerful way to grow large and fast. See how others have started very small and succeeded very big. 
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MEASURE YOUR MARKET AND CONNECT WITH INVESTORS.

Not every company is ready for investors. But when you are, you need to be prepared to help them understand your value in quantitative terms. This shows you how to do that. 
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THE CUSTOMER'S 12-STEP HERO'S JOURNEY MAP

Your customer is your hero, and she is taking a risk to do business with you, or to make a change at all. Learn the steps it takes to guide customers toward making the right buying decision. 
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THE GROWTH POWER OF MISSION & MEANING

Apple has become the most valuable company on earth. But it started with a simple, clear mission that was so powerful it continues to catapult them upward. Learn how this mission began. 
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WHY A NICHE IS THE MOST POWERFUL STARTING POSITION.

If you think finding a niche is too limiting a position to start from, then this is for you. Learn why a niche position is critical for creating a clear path for rapid growth.
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WERNER HERZOG IS A VISIONARY

This was a fun post I created after I was awestruck inspired by a vision Werner Herzog shared in his story "Fireball: Visitors from Darker Worlds" on AppleTV+.
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HOW TO LEARN THE DIFFRENCE YOU MAKE TO PEOPLE.

Follow these four steps to learn the difference you make to people, and the keys to attracting customers, investors, and new team members.
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THE SEVEN STEPS TO BECOMING A SALES MAGNET

Learn the steps you need to take in order to to bring your sales effort to the next level, and create inbound demand for your unique value.
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THE SEVEN STEPS TO BECOMING A SALES MAGNET

Learn the steps you need to take in order to to bring your sales effort to the next level, and create inbound demand for your unique value.
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DO YOU SPEAK THE LANGUAGE OF STORY?

Connecting with people from different global cultures and beliefs requires a universal language that can be embraced by all.
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THERE IS ONE SHORT WORD THAT GUIDES ENTREPRENEURS

Entrepreneurship is a long word and can be a long road. But one short word will help you keep your focus clear enough to become effective and successful.
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YOUR COMPANY'S NAME IS EXTREMELY POWERFUL

See how this 80 ton whale created a legend that influenced the creation of one of the most powerful companies in the world.
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THREE LETTERS CAN REVEAL YOUR PRODUCT'S FUTURE

This carousel shows how you can quickly launch your product and learn how customers will be attracted to your offering.
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WANT EASY-TO-UNDERSTAND BUSINESS GUIDANCE - FREE?

The Freeconomy is a social marketplace wherein experts share know-how that enable others to learn new skills and grow their businesses.