Design & Ad Agencies
Design and advertising agencies who look beyond their client's product or service functionality have the strategic market advantage.
Telling the RKS story resulted in record agency growth, attraction of market leaders, and the creation and publishing of a new book, "Predictable Magic."
Co-Optimum sought renewed leadership. New stories and skills attracted Ferrari, Honda, and an acquisition. Today Co-Optimum is part of industry leader Ansira.
Embracing the Hero's Journey enabled Dutch agency EDG to transform their client DAF Trucks from receivership to European market growth leader.
Karten, a leader in medical device design, engaged a targeted journey story to attract and innovate for market leader Starkey Hearing Technologies.
Carbon design excelled at top-secret development of new ideas for market leaders. A special telling of the story resulted in acquisition by Facebook.