
Become Irresistible.
Transform your product, brand, and service into a customer magnet and a global leader.
The frameworks, models and case studies to build your global leadership position
ATTRACT
Become a Customer Magnet
The programs and video episodes at The Storytellers Institute enable companies to identify and transform their unique value into a magnet for attracting and engaging customers.
You will learn how to ignite the kind of customer demand that attracts new sources of business and builds a leadership position.
GROWTH-STAGE
ENTREPRENEURS
FORTUNE
1,000
PROFESSIONAL
FIRMS
Hi, I'm Tom White
Your venture is generating revenues, but taking too long to scale.
You've come to the right place.
I fueled a trillion dollar business pipeline by transforming tech companies into industry leaders with the frameworks you'll learn here.
Your venture will become a market magnet that transforms targets into loyal, repeat customers.
If you're an entrepreneur ready to inspire change, let's get started!

INSPIRE
Transform your value into sustainable impact.
How does it work? When you understand the story of your value, your product becomes a magic link with the power to inspire customers to make the change you propose.
This transforms your value into long-term impact. Delivered with consistency to your targets, it builds new revenue streams and market leadership.

CHANGE
These innovators transformed targets into customers with first-to-market new products and services.
This process shaped their value into a vision that built market leadership.
Transform Targets into Customers.
READY TO INSPIRE CHANGE?
Programs built to accelerate growth
Each episode in every chapter is designed to teach innovators to transform a venture into a magnet for customer attraction. Fast.
Narrated episodes, case studies, and easy-to-follow frameworks pave the pathway to leadership for innovators launching new products and services.
36 different episodes prepare founders to generate excitement and engagement around new products and initiatives for partners, investors, or customers.
